Understanding your customer has always been important.

In a socially distanced world, it’s essential.

In today’s challenging times, we passionately believe in the power of insight driven marketing to help businesses survive, and to thrive. And since the outbreak of Covid-19, we’ve used a mix of quantitative and qualitative research to help our customers position themselves in the current environment.

Now, we’d like to share our thinking and analysis more broadly to help any marketers adjusting their strategy to the ‘new normal’ better understand:

  • What tone is now appropriate for outbound communications
  • How large enterprise brands are positioning themselves to address customer need
  • Which positioning models are starting to emerge and are now being used
  • How to harness executive time to engage with external stakeholders most profitably

If you’d like to find out more about how Agent3 supports its customers to better understand, engage, and sell to their key and named accounts, please go to www.agent3.com

Agent3, trusted by the world’s most innovative and disruptive brands for key and named account marketing strategies and campaigns.

Additionally, if you’re interested in how to evolve your strategic positioning to match today’s market environment, then please go to www.thecraft.consulting where you’ll find more details on Agent3’s specialist positioning team, and the people behind our Covid-19 research analysis.

To explore the topics opposite, and more, we’d like to share our research, exclusively to Raconteur readers:

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